{"product_id":"rice-water-hair-serum","title":"Rice Water Hair Serum Spray","description":"\u003ch2\u003eThe Secret Korean Women Have Known for Centuries.\u003c\/h2\u003e\u003cp\u003eLong before hair serums became a category, Korean women were rinsing their hair with fermented rice water — and noticing something remarkable. Stronger strands. Less breakage. A natural, healthy shine that no product seemed to replicate. The \u003cstrong\u003eRice Water Hair Serum Spray\u003c\/strong\u003e takes that ancient ritual and distils it into a modern, weightless mist you can use every single day.\u003c\/p\u003e\u003cp\u003eFormulated with \u003cstrong\u003efermented rice water\u003c\/strong\u003e at its core, this serum delivers a concentrated dose of amino acids and vitamins directly to the hair shaft — strengthening from within, smoothing the cuticle, and restoring the kind of vitality that heat styling, colour, and daily life quietly strip away. \u003cstrong\u003eGinseng root extract\u003c\/strong\u003e energises the scalp and supports healthy hair growth, while \u003cstrong\u003ealoe leaf extract\u003c\/strong\u003e soothes and conditions, and \u003cstrong\u003eVitamin E\u003c\/strong\u003e protects against environmental and oxidative damage.\u003c\/p\u003e\u003cp\u003eThe mist is featherlight. It absorbs without residue, without build-up, and without weighing hair down. Use it on damp hair before styling, or on dry hair as a mid-day refresh. Either way, your hair will notice the difference before you do.\u003c\/p\u003e\u003ch3\u003eWhat It Does\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eStrengthens and repairs damaged, brittle, or over-processed hair\u003c\/li\u003e\n\u003cli\u003eSmooths the hair cuticle for reduced frizz and improved shine\u003c\/li\u003e\n\u003cli\u003eEnergises the scalp and supports healthy hair growth with ginseng\u003c\/li\u003e\n\u003cli\u003eSoothes and conditions with aloe leaf extract\u003c\/li\u003e\n\u003cli\u003eProtects against oxidative and environmental damage with Vitamin E\u003c\/li\u003e\n\u003cli\u003eWeightless formula — no residue, no build-up, suitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFermented Rice Water\u003c\/strong\u003e — rich in inositol, amino acids, and B vitamins; penetrates the hair shaft to strengthen and smooth from within\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGinseng Root Extract\u003c\/strong\u003e — stimulates scalp circulation and supports the conditions for healthy, resilient hair growth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAloe Leaf Extract\u003c\/strong\u003e — deeply conditioning and soothing; adds softness and manageability without weight\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin E (Tocopherol)\u003c\/strong\u003e — a powerful antioxidant that protects hair from damage caused by UV exposure and environmental stressors\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003eShake gently before use. Mist evenly over damp or dry hair, focusing on mid-lengths and ends where damage is most visible. Comb through or scrunch lightly. Style as usual — no rinsing required. Use daily as part of your hair care ritual for cumulative, lasting results.\u003c\/p\u003e","brand":"Kkulié","offers":[{"title":"60ml","offer_id":42710383231074,"sku":"CJST213093101AZ","price":18.87,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/5464\/3042\/files\/4ee5e9cb-885e-4881-9878-cfbb6b0aa0ac.jpg?v=1775788855","url":"https:\/\/kkulie.com\/products\/rice-water-hair-serum","provider":"Kkulié","version":"1.0","type":"link"}